Over the last six decades, design has become a core pillar of the Braun brand. The values of quality, functionality, clarity, longevity and timelessness have been integrated into an enduring design philosophy. Braun users identify with these values; for them, Braun watches, Braun clocks, and Braun calculators are long-term companions. In an age of prosperity and saturation, the benefit of fewer, better products has become self-evident.
MWC was founded in 1974 by Wolfgang Obrigheime,he continues to be involved with the company and stlll assists with some design concepts and although he is now in his 80s and enjoying his partial retirement his interest in watches remains undiminished.